Swachh Bharat Abhiyan (Clean India Mission) - campaign by the Government of India launched on 2 October 2014 by Prime Minister Narendra Modi.
The mission is bifurcated
- Swachh Bharat Abhiyan (Gramin), under Ministry of Drinking Water and Sanitation
- Swachh Bharat Abhiyan (Urban), under Ministry of Housing and Urban Affairs.
India's largest ever cleanliness national level campaign run by the Indian Government to cover all the backward statutory towns to make them clean.
Campaign involves the construction of latrines, promoting sanitation programmes in the rural areas, cleaning streets, roads and changing the infrastructure of the country to lead the country ahead.
The objectives of Swachh Bharat is to reduce or eliminate open defecation by 2 October 2019, the 150th anniversary of the birth of Mahatma Gandhi.
In the short span of three years, about 50 million toilets have been constructed in rural India, increasing the coverage from 39% to 69% now
States have declared themselves Open Defecation Free (ODF) in rural areas are : Sikkim, Himachal Pradesh, Kerala, Uttarakhand and Haryana.
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